Luxury and Modernism | Robin Schuldenfrei

Luxury and Modernism shows how luxury was present in bold, literal forms in modern designs--from lavish materials and costly technologies to deluxe buildings and household objects- and in subtler ways as well, such as social milieus and modes of living. While modernism was publicized as a fusion of technology, new materials, and rational aesthetics to improve the lives of ordinary people, it was often out of reach to the very masses it purportedly served. Schuldenfrei exposes the disconnect between modernism's utopian discourse and its luxury objects and elite architectural commissions. Despite the movement's egalitarian rhetoric, many modern designs addressed the desires of the privileged individual. Yet as Schuldenfrei demonstrates, luxury was integral not only to how modern buildings and objects were designed, manufactured, and sold, but has contributed to modernism's appeal to this day. Featuring stunning color images throughout, Luxury and Modernism provides an entirely new look at one of the most celebrated and influential eras in the history of architecture.